Spotlight: Nothing Bundt Cakes of Newtown

    Roxanne Fitzgerald is as bright and warm as her bakery in Newtown. Since opening just a few years ago, the busy “boy mom” has been overwhelmed by the connections and support that has sustained and grown Nothing Bundt Cakes in good times and bad.  These days, people are connecting differently and celebrating on a smaller scale yet her bakery has been able to remain within those special moments. “The best part about what I do and the growth that I’ve had is that I’m able to reach the community. I am a giver by nature.  Doing it as an individual is great, but being able to impact the communities that I’m in has been so unbelievable,” she tells us.

    Based on the homey, personalized feel of the bakery, we were surprised to learn that Nothing Bundt Cakes Newtown was a franchise.  When deciding to open her own shop in her home town she was drawn not only by the delicious cakes she had loved while living in Las Vegas but the company’s core values which aligned so strongly with her own.  The importance of relationships and community-building were essential to Fitzgerald’s business and success.

    “I am beyond thrilled to be able to collaborate with and support local business owners and groups. As things begin to open back up I look forward to making more connections.  I consider my first title as Mom; because of that I’m hoping to help local schools, teams and groups fundraise during these unprecedented times when every penny counts.

    In the wake of the pandemic, so many businesses especially restaurants struggled or even shuttered.  But while Nothing Bundt Cakes did have to close their in-store shopping early on, business was sustained with curbside pickup and local delivery. “The community sustained us during COVID. We never had to close our doors. We supported the community and the community supported us right back,” Fitzgerald remembers.

    Nothing Bundt Cakes of Newtown is located at 2838 South Eagle Road.  Call them at 215-944-8491 or visit them online at

    PHOTO CAP: Roxanne Fitzgerald, Owner

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